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Presentation

Bettina SAM is a leading Monegasque company specializing in the development and manufacture of high-end fine knitwear. Founded in 1954, it embodies the subtle alliance between artisanal heritage and technical innovation, offering elegant, refined creations to a demanding clientele. The brand, based in Monaco, draws on a century of know-how in luxury knitwear, recognized by leading fashion houses and international designers.

Each piece signed Bettina is designed with extreme attention to detail: choice of fibers, precision finishing, mastery of cutting-edge technologies combined with traditional techniques. This rigor enables the brand to offer a unique universe where elegance, comfort and durability come together. Bettina doesn't just produce knitwear: she creates a true luxury experience, imbued with sophistication and finesse.

Aware of contemporary environmental and social issues, Bettina SAM has adopted an eco-responsible management approach. It favors production processes that respect resources, committed partners and a sustainable approach to excellence. This orientation gives the company a strong, contemporary identity, in line with the expectations of a high-end clientele sensitive to the values of quality and responsibility.

Based in Monaco, Bettina enjoys an exceptional environment that reflects its vision of luxury: chic, sober and sustainable. The brand targets both institutional customers and fashion professionals, while remaining accessible to lovers of exceptional textile treasures. It continues to grow, preserving its family and artisan spirit, while exploring technological innovations and international markets. Bettina SAM is one of Monaco's ambassadors of exceptional knitwear, where tradition and modernity meet to create timeless pieces.